Tanzu Logo: The logo was designed for VMware Tanzu, a cloud-native application platform that enables vital DevSecOps outcomes in a multi-cloud world. It was introduced at a company event to over 30K employees and a massive widespread customer base (hundreds of thousands of organizations) globally. This mark is used for the entire VMware Tanzu portfolio, website, marketing materials and branded merchandise across the company.

Contributions: Conceptualized, designed, and delivered a mark using the heptagon shape to establish an important connection to Kubernetes, as Tanzu provides a single point of control to manage users’ entire Kubernetes footprint across multiple environments. The mark consists of two heptagons—the outer one implying lifecycle management and flexibility, and the inner one representing security and protection.

A picture of a keynote at VMworld announcing VMware Tanzu.
A picture of a keynote at VMworld announcing VMware Tanzu.
A black t-shirt with VMware Tanzu logo on front.
A picture showing how the Tanzu mark used on different web pages.